Home - Yuliana Francie
Yuliana Francie — Author · Initiator · The Affluent CEO
Author · Initiator · CPA · Podcast Host

I work with women
who have already
built the success.

And know, in the place they don't talk about, that the woman who built it was never fully them.

This is where they stop avoiding it — and become who they are.

Yuliana Francie
She didn't build the wrong life.
She just built it as the wrong woman.— Yuliana Francie
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The Work

I work with women who have already built success —
and know, in the place they don't talk about,
that the woman who built it was never fully them.

This is where they stop avoiding it — and become who they are.

As Seen In
Media Features
Podcastars Magazine
Brainz Magazine
Brainz 500
Becoming Unstoppable Woman
The Method

Not coaching
from the outside in.
Initiation
from the inside out.

I initiate women back to themselves — through the body, the mind, and the identity underneath both.

Twenty-five years as a CPA. A $450M portfolio at 27. Two burnouts. A marriage that required my disappearance. A family that disowned me for choosing myself. And on the other side of all of it — the clearest understanding of what actually changes a woman's life.

It is not strategy. It is not mindset. It is the nervous system, the identity, and the willingness to stop tolerating a life that was never truly hers.

01Key 1 · Chapters 1–8

Embody
Sovereignty

Before you can scale wealth, you must expand your capacity to hold it. We begin in the body — nervous system regulation, the three feminine power codes, the identity that has been keeping you safe and keeping you small.

02Key 2 · Chapters 9–17

Elevate
Wealth

Once sovereignty is embodied, strategy becomes relevant. Your leadership archetype, your wealth architecture, your authority — built from who you actually are, not someone else's blueprint.

03Key 3 · Chapters 18–23

Expand
Legacy

Legacy is not what you leave someday. It is how you live now. Magnetic visibility, integrated affluence, and the ripple that carries your work beyond anything you can measure.

Yuliana Francie
About Yuliana

A sword
refined by fire.

Born a triple minority in Indonesia — Chinese, Catholic, female — in a society that demanded silence. Flew to Australia at 18 with a student visa and two jobs. Managed a $450M portfolio at 27. Burned out twice. Lost a marriage, her finances, and her family's approval — all at once.

On the other side of all of it: the only thing that could not be taken. Herself.

CPA · 25 years across Australian and international business
Author · Embody. Elevate. Expand. (foreword Patty Aubery, endorsed Jack Canfield)
Host · The Affluent CEO Show (Top 1% US Business Podcast)
Co-founder · Barista2Go, Sydney
Read The Full Story
Books
Latest Book · Amazon No.1 Bestseller · April 2026

Embody. Elevate.
Expand.

The blueprint for building wealth, leadership, and legacy from sovereignty — not survival. 23 chapters. The initiation in written form. Foreword by Patty Aubery. Endorsed by Jack Canfield.

The sequence matters. This is why the book exists.

First Book · Bestselling Author

Unbecoming
You

The book that started the journey. A powerful invitation to release outdated identities and return to who you were before the world told you who to be. The foundation for everything that followed.

Unbecoming is not about changing who you are. It is about remembering who you have always been.

The woman you are performing is not the woman you were built to be.

One of these books will prove it.

The Journey
01
Encounter

The
Book

The initiation in written form. She reads and recognises herself.

02
Experience

The
Mirror

Identity recognition AI. Your birth data decoded. WHO is building your business.

03
Community

The Affluent
Circle

Free community. Monthly live calls. Weekly transmissions.

04
Live

The
Masterclass

One hour. Live. The Identity Ceiling — named and dissolved.

05
Initiation

The
Mastermind

The full work. Nervous system, identity, wealth architecture — in the right order.

The Affluent CEO Show
The Podcast

The Affluent
CEO Show

She didn't build the wrong life. She just built it as the wrong woman.

Where the performance ends and she begins. Raw conversations, real frameworks, and the kind of depth that actually changes something — not just inspires it. Top 1% globally ranked business podcast.

Top 1% US Business 53+ Episodes Weekly
Listen Now
What Women Say

She knew what I needed before I did. Something shifted in the first session that I had been trying to reach for years. This is not coaching. It is something else entirely.

Monica Lawrence
Entrepreneur, United States

I came in thinking I had a strategy problem. I left knowing I had an identity problem — and for the first time, I understood exactly what that meant and what to do about it.

Regina Howard
Business Owner

Things were uncovered that I didn't even know existed. This isn't inspiration. It's the real work. And it lands in the body, not just the mind.

Client
Coaching Client
Yuliana Francie

As seen

Top 1% US Business Podcast
Amazon No.1 Bestseller
Mainstage Speaker

The Mission

I want to live in a world where violence against women is eradicated — and where every woman has the sovereignty, wealth, and power to live free from fear.

Every woman who reclaims her power changes the equation. Every woman who builds wealth becomes harder to trap. Every woman who knows her worth refuses treatment that violates it.

— Yuliana Francie · Sydney, Australia

Begin Here

The woman you are becoming
is already listening.

Start with the book. Enter The Mirror. Come home to yourself.

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